RETAIL MASTER CLASS- The Business Issue With Veronica Odeka
I have worked in the fashion retail sector in Nigeria for 10 years now both with brands and consumers (especially HNI's) I have helped increase the brand awareness and sales of brands I work with by over 60%. I have come to understand that the development of a strong brand starts with you the designer. My Master class will focus on the following; 1. Aesthetic -Understanding your aesthetic will help you communicate a stronger brand story and strengthen your value. I will take you through the steps to develop or strengthen your Aesthetic. 2. Sales - If your brand is underdeveloped or underperforming my masterclass will focus on your merchandising to identify the problem areas and create specifics to increase your brand sales. 3. Communication - This is all about capturing the target customer through brand storytelling, You will leave the class understanding who your customer is and how to create an experience for them that goes beyond sales. To Register, Send a message to info@vane-
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